mijobooks Chapter 136 Shall I Order Some Noodles For You? ~ Please Subscribe!
Chapter 136 Shall I Order Some Noodles For You? ~ Please Subscribe!
That night, it was already past 9 o'clock.
Dinglong Industrial Headquarters, Han Xiao's office.
Han Xiao is listening to Lin Jiajia's report.
Lin Jiajia was obviously very excited, she said: "Mr. Han, you don't know the grand occasion of our food tasting event, there are really many people lining up in a long line just to eat that mouthful of noodles.
"As soon as our instant noodles are cooked, the delicious aroma permeates the whole supermarket, attracting all the people who visit the supermarket."
"Everyone is talking about where the smell came from, and then, following the smell, we found the scene where we were doing a tasting promotion."
"When the queue was at its peak, there were hundreds of people waiting in line to eat our noodles.
"After eating the noodles, everyone is full of praise!"
"Some people, in order to eat a few more bites, even line up several times, it is really too cheap."
"Five Three Three" "Overall, our food tasting activity was very successful."
"You don't know, the promoters of other brands of doll noodles in the supermarket are dumbfounded. They probably have never seen such a battle!"
"It's just that I don't quite understand. Why don't we just ship the goods tonight? In that case, the sales of our Xiangshifu instant noodles will explode tonight."
Han Xiao is also very happy.
He knew that Master Xiang's braised beef noodles cooked in this way in the supermarket would definitely attract many people to line up to taste them.
However, the popularity of the tasting event was beyond his expectation.
Isn't this too powerful?
Just such a Hong Kong-wide food tasting event, everyone in Xiangjiang probably knows about Master Xiang’s Braised Beef Noodles, right?
Han Xiao smiled and said, "Jiajia, do you know that there is a marketing strategy called hunger marketing?"
Lin Jiajia blinked: "Hunger marketing?"
"Wow! What a high-end concept! I've never heard of it!"
"Boss, teach me as you please?"
She was already talking to Han Xiao in a coquettish tone.
Lin Jiajia still looks good. Small and exquisite, although not tall, but very lively and cute, with a baby face, very age-reducing.
She is also a super salesman who has worked hard in the Xiangjiang market and has worked in many industries.
She is still only 22 years old.
Han Xiao said: "Hunger marketing means that when an excellent product is introduced to the market, the supply is as insufficient as possible, so that consumers feel that the supply is in short supply.
"In this way, when they buy, they will buy a lot more at one time and reserve it.
"In this way, sales will explode much better than normal."
"I say so, have you learned?"
Lin Jiajia smiled and nodded: "I seem to understand. Mr. Han, you are really too powerful. You can come up with such a good strategy.
Han Xiao said: "Haha! This strategy can't be used indiscriminately, don't you know?"
"The use of hunger marketing must only be used when the goods are in short supply and the quality is very high, and the appetite of consumers has been greatly mobilized!"
Lin Jiajia nodded vigorously: "Mr. Han, every time I communicate with you, I feel that I have learned a lot of knowledge! How do you describe that word? Listen, what do you listen to, and what do you read?"
Han Xiao said with a smile: "That's a common proverb, it's called: Listening to what you say is better than reading ten years!"
"Jiajia! You need to read more, you understand?"
"Only by reading more books can you learn more knowledge and be more effective in market development!"
Lin Jiajia smiled and said, "Then Mr. Han can recommend a book list for me, okay?"
Han Xiao said: "This is no problem! I will help you write a book list! Everyone in our company must read books regularly in the future! We want to build our company into a learning organization!"
He helped Lin Jiajia write a recommended book list.
After finishing writing, handed it to Lin Jiajia, Han Xiao said: "Jiajia, tonight I will be delivering goods to the major supermarkets in Xiangjiang overnight, we must make sure that tomorrow will have a good start! Have you arranged all the work?"
Lin Jiajia said: "Don't worry, Mr. Han! I have already made all the arrangements! After 10 o'clock tonight, the big trucks full of Mr. Xiang's braised beef noodles will pass through the customs and come to Xiangjiang, where they will start to stock up in all the supermarkets in Xiangjiang." .”
"According to your instructions, we will prepare 5 million packs of instant noodles for the Xiangjiang market tomorrow! Basically, everyone in Xiangjiang gets one pack!"
"It should be able to sell for a week or two!"
Han Xiao said with a smile: "Instant noodles are consumed quickly. Under normal circumstances, a person needs at least two packs of noodles for a meal... So, I guess, if the response to tonight's hot tasting is In the real situation of Xiangjiang people, the 5 million packs should be sold out in a day or two!"
Lin Jiajia smiled coquettishly: "Wow! If it is true, then it will be amazing!"
The retail price of Xiangshifu braised beef noodles is 1.5 yuan per pack, and the sampling point for the supermarket is 30 cents per pack.
If you can sell 5 million packs in a day or two, that's a lot of sales.
"I'm just guessing," Han Xiao said.
"Okay, it's getting late, Jiajia, you've been tired for a few days, go back and have a good rest!"
Lin Jiajia sat on the chair and twisted her body, biting her lips and looking at Han Xiao, there was a trace of expectation in her eyes.
"Mr. Han, you've been quite tired these days! How about I give you some supper, okay?" Lin Jiajia said, winking over her.
Han Xiao was taken aback.
Is this girl driving?
He said with a smile: "It's already very late. If you eat supper so late, you will easily gain weight. Otherwise, forget it."
Lin Jiajia was already smiling and got up and walked over. She came behind Han Xiao and said, "Then don't eat, I'll help Mr. Han rub his shoulders and relax."
As she spoke, her little hand landed on Han Xiao's shoulder.
By this time, how could Han Xiao still not understand what she meant?
Since she is so active, why not reward her...
4.2 This evening, Master Xiang's braised beef noodles tasting event was popular throughout Xiangjiang.
This also made the chairman of Nissin Xiangjiang Branch, Benjiro Akebonyama a little nervous.
In the residence of Jiro Yamamoto, he was sitting on the sofa, watching the news broadcast on Xiangjiang TV station that Chef Xiang's Braised Beef interview was to eat, and Xiangjiang people rushed to line up.
Jiro Yamamoto's wife, Zheng Yuwei, who is also the general manager of Xiangjiang Branch, came over and sat down next to Jiro Yamamoto.
She smiled and said, "This must be just a hype!"
"It's just doll noodles, no matter how delicious it is, why are there so many people queuing up?"
"I have to say that Han Xiao is a person who understands marketing hype very well."
Jiro Yamamoto nodded and said: "There is such a possibility! However, he did threaten us too!".