Chapter 457: Time to Use the Sewing Machine! The internet exploded again!
Chapter 457: Time to Use the Sewing Machine! The internet exploded again!
Chapter 457: Time to Use the Sewing Machine! The internet exploded again!
Time flies, and a month has passed in the blink of an eye. It's now mid-March 2019.
A lot has happened online in the past month. The first and foremost event was Chen Jincheng's financing. The news of his successful financing was all over the internet for half a month before the hype died down.
The main reason is that Chen Jincheng has stopped actively promoting the event, which has caused the hype to die down. Generally, the public's attention to a particular event only lasts for about a week, but Chen Jincheng's financing event has been in the spotlight for half a month, which is a very long period of attention.
The second issue is the competition between Ershixingchen Film and Television Network, Tencent, and iQiyi.
As the popular TV series "The Thunder" came to an end, Ershixingchen Film and Television Network won again, not only stabilizing member activity but also attracting a significant number of new members.
During the broadcast, discussions about Uncle Dong in the drama remained highly popular on Douyin.
Conversely, iQiyi and Tencent Penguin Pictures are in a rather awkward position, especially Tencent Penguin Pictures. With "The Wrath of Xiangxi", they thought they had everything under control and were ready to open the champagne, but then "The Thunder" was filmed.
Keqiyi and Tencent Video are clearly not going to give up, especially Tencent Video, which has already started promoting "Joy of Life" and seems determined to crush Ershixingchen Film & Television this time.
However, it's clear to everyone that Tencent Pictures has become much more subtle in its publicity and guidance regarding Chen Jincheng, no longer resorting to the underhanded mockery and targeting he used to be.
This caught the attention of many netizens, who then began to make fun of it.
It is clearly related to Chen Jincheng's successful financing.
This means he chickened out.
Tencent Group is naturally not afraid of Chen Jincheng, but the people in charge of Tencent Video are obviously afraid; they are really nothing.
The third item is naturally the Douyin and Kuaishou.
The struggle between the two sides has reached a fever pitch, and they are no longer hiding it, each displaying their unique abilities.
The back-and-forth exchanges between the two sides were so captivating that netizens found them fascinating.
What surprised netizens the most was that Douyin released a new announcement, stating that a new data algorithm and streaming rules would be launched in a week. Based on the rule description, many people could tell that it was clearly the same one that Kuaishou had released before.
Kuaishou surpassed Douyin's traffic because of this data algorithm and streaming rules.
Now Douyin has actually come up with this.
On the other hand, Kuaishou also released an announcement that it will soon launch a shopping cart function, which will enable video sales, a feature also available on Douyin.
Douyin's initial intention was to use this function to get rid of the chopsticks, but a series of problems arose.
Now both sides have revealed each other's trump cards.
Both sides are on the same horizontal plane.
No one can do anything to anyone else.
Chen Jincheng was naturally satisfied when he saw the two announcements.
In this way, both sides return to a different trajectory, allowing him to continue to reap the benefits later.
Now we're just waiting for Douyin video e-commerce to collapse.
By now, the people in Beijing should have thoroughly tested all the products that have been promoted through video sales.
As Chen Jincheng was thinking in his office, Sister Hong came in, brought him a document, and reported: "Boss, the latest product testing report we ordered from Want Want is out."
Chen Jincheng took the document and looked at it, then asked, "The latest sales data for Want Want has exceeded 40 billion, right?"
Hong Jie nodded: "Yes, 41 billion. Douyin has been pushing the traffic with all its might. It's obvious that they still want to promote someone to compete with you in the live-streaming e-commerce market. At least in this business, they don't want to face us too humiliatingly. Douyin has been pushing the other party's sales data to the homepage for several days."
"This guy's done for. He'll probably be using the sewing machine for a long time now," Chen Jincheng shook his head.
Just by seeing that two major products have excessive radiation levels, potentially causing cancer, you can tell how serious the problem is with the other party's products.
Seriously, a big internet celebrity like her shouldn't be stupid, so why would she do something like this?
Moreover, how could a company as large as Douyin allow such a product to be sold via video?
If any novelist were to write such a plot, they would probably be called brainless. Why write such a ridiculous plot? How could a company as big as Douyin make such a basic mistake?
However, reality is sometimes more surreal and fantastical. Perhaps Douyin is too eager for quick success, or too eager to defeat Kuaishou and become a giant like Tencent, or perhaps it's because video e-commerce is a new phenomenon with no prior experience in regulating it...
Right now, Douyin is carrying a time bomb that's about to explode.
Chen Jincheng and Sister Hong discussed some more matters concerning the Second Generation Stars when Chen Jincheng received a call from Wang Yuan.
As soon as the call came through, Wang Yuan's voice came through: "Boss, Lin Hesheng's plans are ready. I'll bring him over to report to you."
“Come here!” Chen Jincheng replied.
Lin Hesheng was sent by Qingyuan Capital to serve as the vice president of the soda wine company.
Qingyuan Resources is the capital company that raised 15% of the investment, which shows that they are very optimistic about the soda wine company.
Chen Jincheng originally thought that the other party valued the current market share and monopoly of soda wine in China, and did not notice that other liquor brands had not yet entered the market.
It wasn't until the other party sent Lin Hesheng over that, after a month of communication, he realized he had made a huge mistake and had to admire the foresight of these capital investment companies.
Although they weren't particularly skilled at creating, developing, or discovering projects, their insight into the market response, situation, and prospects of a new project was truly exceptional. Upon arriving at the company, Lin Hesheng immediately pointed out the shortcomings in the flavor of the 37.2℃ soda wine, arguing that market research hadn't been conducted and more flavors should be developed to offer customers a fresh experience before even considering the most popular flavors.
Another point is the brewing process. Currently, the brewing process involves purchasing raw liquor and then using exclusive ingredients to prepare the liquor. He proposed brewing the raw liquor himself to experiment with the most suitable taste and alcohol content, thereby enhancing the taste and flavor of the liquor.
In addition, there are some issues with the sales model, which are all lacking in 37.2℃.
With so many problems existing, if those liquor companies were to produce their own soda, they would likely lose a lot of market share very quickly, and some might even be unable to resist.
This also fully illustrates that Wang Yuan can handle the tasks assigned to him perfectly, but he really lacks the ability to innovate and make progress. If this soda wine were not a product that didn't exist in this world and was a monopolized, wildly popular product, the liquor company probably wouldn't have been able to develop at all and wouldn't have been able to seize any market share.
Previously, Wang Yuan followed orders methodically at the bar without any problems, and he also followed orders methodically at the beverage company without any problems. But now that the financing has been successful and the process is almost complete, just waiting for the bank to process the payment, Wang Yuan's ability is questionable.
After all, the financing was successful. If they continue in the current manner, the valuation of the liquor company will look terrible a year from now. He has received 200 billion from them, and he doesn't mind doing things that can be improved and expanded.
It's best to avoid abandoning the business if possible, otherwise, if the market value is halved in a year, it will inevitably affect his reputation.
The appearance of Lin Hesheng and his abilities were truly eye-opening, and he could completely make up for Wang Yuan's shortcomings.
Therefore, he didn't mind including Lin Hesheng in the stock option incentive plan, so that he could enjoy the same treatment as Wang Yuan, the general manager.
This time, Lin Hesheng's plan is not what was mentioned above, but rather about the overseas market.
When it comes to alcohol, people abroad are much more fond of it than people in China.
Most importantly, soda wine was introduced from abroad in another world. In other words, the reason why Qingyuan Resources received the largest amount of funding this time, 15%, is because it values the overseas market.
There's no such thing as soda in this world, and in another world, the overseas market for soda is even larger than the domestic market.
He realized he had made a mistake; he hadn't considered the overseas market before.
This is partly due to ingrained thinking, and partly due to his own lack of experience over the years. On short videos, he can rely on his past life's experience and memories, as well as the game system, to be invincible.
However, once he steps away from short videos, his weaknesses become apparent. He feels he should take some business administration courses, as he believes this would be very beneficial.
Not long after, Wang Yuan arrived with Lin Hesheng. The two greeted each other respectfully upon meeting.
"boss!"
"boss!"
"Give me the proposal." Chen Jincheng got straight to the point.
Lin Hesheng nodded and handed over the document. He had met this young boss more than once in the past month, but each time he couldn't help but sigh that he was really too young.
It's fair to say that among the wealthy in China, there are almost none who have built such a large empire at such a young age on their own.
Chen Jincheng picked up the project plan and started reading it.
The plan is very detailed, outlining the steps for promoting and selling in overseas markets.
The idea is to take advantage of the current monopoly and control of the overseas market. As long as the market is large enough, they can use their monopoly to wage price wars against other alcoholic beverage products when they enter the market.
By integrating domestic and international markets, we can then research various types of alcoholic beverages and even develop lower-concentration alcoholic beverages to make them more accessible to a wider range of people.
...
Anyway, if this plan is successfully implemented, it will eventually turn out like those two Coca-Cola companies, or even voluntarily give up some profits, making those liquor companies feel that soda has become a white elephant, tasteless but not worth throwing away, so they will not be very determined to enter the market.
Then the monopoly position in the domestic and foreign markets can be maintained, and things will be much easier after that.
Chen Jincheng looked at Lin Hesheng. Judging from this plan, the other party was quite impressive.
He said without any hesitation, "President Lin, you will be in charge of the plan you wrote. If it succeeds, in addition to the stock option reward plan, I can promise you there will also be share rewards and a seat on the board of directors. I will allocate shares to you at that time."
Such talent cannot be tied to a salary or stock options; just like Tencent did with the creator of WeChat, they cannot be stingy with rewards.
After all, without the other party, he was somewhat indifferent to the company. Now that he has the other party, he doesn't need to be indifferent anymore, and can even take it to the next level. So why should he be stingy with a little stock reward?
"Thank you, boss." Lin Hesheng's eyes lit up immediately, and he was full of energy. This was definitely a very high level of preferential treatment.
He was originally sent here because he had some knowledge of the beverage industry and had investigated the management of the soda liquor company. He knew that he would have the opportunity to demonstrate his abilities here. In addition, the person in charge of financing the soda liquor company was his senior, so he asked his senior to do him a favor.
Upon arriving, he took the initiative to curry favor with the boss and express his opinions. To his surprise, they were all adopted, and now the boss was even offering such generous terms, which was truly beyond his expectations.
"Congratulations, Mr. Lin." Wang Yuan immediately offered his congratulations, without any envy. He knew his own abilities and was already very happy to receive the stock option reward. He also admired Lin Hesheng. He hadn't expected that the questions Lin Hesheng had raised this time would cause serious problems in the future if they weren't addressed.
Therefore, he felt he should thank the other party.
"Thank you, Mr. Wang," Lin Hesheng replied.
At noon, Chen Jincheng also had Sister Hong arrange a hotel to entertain Lin Hesheng, and listened to the other party give a more detailed account of the plan.
After lunch, the other party and Wang Yuan returned to the soda company.
Chen Jincheng had just sat down in his office at the Second Star Building when his phone suddenly received a bank text message. After seeing the details of the payment, he smiled, thinking, "Finally!"
He simply took a screenshot, uploaded it to Douyin, and added a title: A New Beginning.
Then, the internet exploded again.
(End of this chapter)
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