mijobooks Chapter 136 Training Course
Chapter 136 Training Course
Chapter 137 Training Course
"The so-called integration with international standards has always been a false proposition. Everyone should remember one thing: what is national is also international. Only by firmly upholding the cultural foundation of our own ethnic group as the basis of our creations and the core origin of all our stories can we maintain our activity, superiority, progressiveness, and originality in the ever-expanding field of arts and literature in the future."
Yu Zhen was strongly invited to share his creative insights with everyone.
He didn't hesitate and rolled up his sleeves to go on stage.
Everyone listened attentively, and Manager Liao and his colleagues went even further, taking out their notebooks to take notes, completely placing themselves in the position of elementary school students.
In the creative field, no one dares to challenge writer Yu's abilities. Given the opportunity to attend his classes, everyone is eager to learn more.
After all, such an opportunity is a once-in-a-lifetime chance.
"Our slogan is to pursue the industrialization of the cultural and entertainment industry, but what does industrialization mean? In short, we need to have a basic concept: the nature of any of our works is, first and foremost, a product or commodity. It should be able to bring consumers the most basic product benefits, and then generate the maximum additional benefits."
"Next, I'll explain a few common story-writing techniques!"
Everyone listened attentively and with great excitement.
This is a rare opportunity! What a rare learning opportunity!
Yu Zhen then began to share his insights and experiences in creating online novels.
In the new century, online literature, along with the arrival of the internet age, has truly grown from barren grassroots lands into one of the most brilliant and towering trees in China's cultural industry.
Despite being consistently despised and disliked by the so-called mainstream of contemporary literature.
They belong to the so-called lowbrow, unsophisticated class.
It has absolutely no right to be compared with the great, glorious, and correct traditional mainstream literature.
But what is the actual situation?
The so-called traditional mainstream is almost powerless to resist the massive offensive of overseas cultural trends and the film and entertainment industry.
Leaving aside other matters...
In just a few short years, how many strange and unusual foreign holidays have suddenly appeared in China?!
Why did this happen?
When asked, they all didn't know.
Why did Yu Zhen explain the most grassroots-style online literature creation formulas to everyone?
The fundamental issue is that it's clearly understood that relying on the cultural trends within the system will inevitably lead to those who, once inside, gradually begin to self-castrate and degenerate, losing their artistic and literary instincts in order to preserve their so-called "iron rice bowl" or "golden rice bowl," becoming mere mascots.
These are the means by which they have created their so-called invincible and unassailable status.
Should we entrust them with the protection and preservation of indigenous Eastern culture?
Let the cat guard a pile of dried fish.
Let thieves guard the vault.
Let the pervert run the Heavenly Bathhouse —
The reality of the other world has already made it clear that they are completely unreliable, nothing more than a bunch of incompetent hypocrites.
Therefore, it would be better to seize the opportunity and start directly from the grassroots level of society, starting with a formulaic concept for mass-market creation.
Anyway!
If the cultural and entertainment market truly wants to win the hearts of the people, it absolutely cannot be dominated by a group of pseudo-intellectuals who sit in offices, drink tea, read newspapers, and muddle through the day.
A true expert's skill is immediately apparent upon their first move.
The more everyone listened to Yu Zhen's lecture, the more excited they became; they felt they had finally gained valuable knowledge.
"Artistic creation comes from life, from the mundane details of ordinary people's daily lives. So, don't make creation something lofty and unattainable. I have a suggestion for our Galaxy Film Company: if you want to become the leading cultural and entertainment company in Hong Kong, we should organize more essay competitions for the general public, and the competitions should be as diverse as possible."
Just as there are a thousand Hamlets in the eyes of a thousand readers, similarly, even if a thousand creators use the same formulaic concepts to create their works, perhaps only one will emerge as truly influential. However, our creative competitions are held annually, with at least three to five categories each year. What kind of concept does that represent?
Yu Zhen directly copied the approach taken by online literature creation after the turn of the century.
"Writer Yu, do you mean we could organize a creative writing competition similar to the [Xinghan Cup] in Hong Kong?"
"That's right, it's not just limited to literary creation. Singing competitions, dance competitions, kung fu competitions, acting competitions, or even finding a group of complete amateurs to hold acting training variety show competitions. In short, don't limit yourself. Any activity related to artistic performance can be opened up as a competition. The most important point is to make artistic creation closely related to the daily lives of ordinary people, and even become a fast track for grassroots people to quickly rise to the social class."
Only by firmly grasping this star-making platform capability can we maintain control over the golden trump card of the entertainment industry's industrialization.
Good, good, the route map has been drawn up so clearly and intuitively.
Everyone was filled with excitement.
It felt as if a grand road leading to heaven was already appearing before my eyes.
They were excited, never realizing that artistic work could be so clear and intuitive.
It simply means voluntarily abandoning official status and acting under a false identity.
Identity and role changed.
All in all, the sky is big and the earth is big, and the things in my heart are even bigger.
Miss Ling Yan left with Manager Liao and the others.
The overall strategy has been decided.
Next, all that's needed is to start preparing for the star-making plan in earnest. As the saying goes, the beginning is always the hardest, and the most demanding test of execution will be the patience and perseverance required, which will be measured in months and years.
Once Yu Zhen returns from the United States, the basic preparations in Hong Kong should be ready to move into the actual star-making phase.
One night passed.
Nothing unusual has happened near the Sihai Hotel.
Even the British-American troublemakers who were eager to "sit back and watch the show" have quietly put away their sharp claws.
This is what British foreigners least want to see.
This undoubtedly refers to the close and intimate relationship between the East and the United States.
But right.
The British guy was even more afraid of making a fool of himself and angering his cousin, who would then beat him up.
So it failed to stir up any trouble.
The egg immediately shrank back.