mijobooks Chapter 621 The 1st Rongan Electronics New Product Launch Conference and the Chinese Cube Competitio
Chapter 621 The 1st Rongan Electronics New Product Launch Conference and the Chinese Cube Competitio
"Anle, don't take it too seriously."
Cao Hua was deeply afraid that hearing those rumors would affect Li Anle's mood.
"Auntie, you are so worried."
Li Anle said with a smile. "I had already anticipated this before doing it, and it didn't affect me."
"I can rest assured that."
Cao Hua breathed a sigh of relief when he saw that Li Anle didn't care at all, and then asked about his doubts. Is this kind of huge and expensive press conference really effective in promoting products?
Not only her, almost everyone thinks so, and they are skeptical about this new thing.
"I understand your worries, auntie."
Li Anle said. "The first time I eat crabs, my mouth will either be full of oil or blood. Fortunately, I can afford this loss. If I win, then I will get maybe ten times or a hundred times the benefits."
"It's a gamble worth taking."
Li Anle was actually unsure. After all, it was the mid-80s. Who knew whether this kind of press conference could be successful even in the United States, one of the two most advanced superpowers.Li Anle dare not say that the people here will 100% accept this novel approach.
But it’s worth a gamble. More than 100 million US dollars is definitely a lot, but for Rongan Electronics, it’s actually not much. Even if the press conference fails, the Rongan Electronics brand can at least be promoted. Now the entire West Coast is discussing this conferences and games, that’s enough.
As for success, it all depends on the competition on the day of the press conference. The number of applicants has now exceeded Li Anle's expectation. As long as there are enough people present on the day of the press conference, success is not far away.
Cao Hua heard this, right? She was too worried about Li Anle being too young and too successful, and whether he would be hit if he encountered setbacks. Unexpectedly, Li Anle had thought about it early. Although 100 million US dollars is not too small for Li Anle now, it is not too much and can be afforded.
At this moment, Cao Hua relaxed his nerves after worrying for several days. "Auntie is relieved that you are so considerate."
"Is there anything I can help you with about the press conference?"
"There really is one."
Li Anle said with a smile. "I need my aunt's help for the competition prizes."
"Leave this to me."
The prizes in this kind of competition require a lawyer to handle, because a house over [-] US dollars requires a lawyer to participate in both taxation and transfer.There are actually other prizes such as notarization, these Cao Hua can help.
Before Cao Hua left, Cao Yingzi came over. There were still two days before the press conference, and Cao Yingzi was actually quite unsure. "Easy."
"Fifth uncle, sit down."
Seeing that Cao Yingzi looked tired, Li Anle asked the servant to bring him a cup of coffee. "Isn't the preparation going very smoothly? Fifth uncle, there is actually no need to worry too much. Everything depends on people and God. We just need to be prepared."
"This is my first time organizing such a freshman activity, and I feel unsure."
Cao Yingzi took a sip of coffee and said. "Although I think the probability of success is very high, I'm still a little worried when I get there."
"Worried, I am worried too, but worrying is useless."
Li Anle said with a smile. "In fact, it has sparked a lot of discussion now, which is already half the battle."
"Oh?"
"Rong'an Electronics has at least some impression in people's minds. As long as our products are good enough, sales will definitely not be bad."
Li Anle comforted Cao Yingzi and encouraged himself at the same time.
"That's right."
Cao Yingzi was somewhat confident, and Li Anle helped prepare for the press conference while contacting celebrities in Los Angeles. Fortunately, Kidd's level was not that good, but he still had some connections, and Li Anle spent some money.
In addition, some stars also came from Hong Kong Island, including several leading stars of Li Anle Film Company, Jackie Chan, Xu Guanjie, Leslie Cheung, etc.When several people arrived, Li Anle had no time to see them.
I just met a few people at the press conference. Who among the three Li Anle values most is undoubtedly Jackie Chan. At this time, this actor has absolutely huge influence in Japan, South Korea, and Southeast Asia. Although he has shot eight movies and won the box office in Hong Kong Island, It’s not that high, and considering the overall beauty in Asia, the average movie price is 500 million US dollars.
This is no joke, this is the 80s. The most important thing is not only the beauty, Rongan Electronics’ influence relies on these movies to penetrate into Southeast Asia, South Korea, Taiwan, and even the most difficult to enter Japan.
"If you have the chance, I will arrange for you to go to Hollywood to shoot some blockbusters."
Li Anle patted Xiaocheng's shoulder. Not to mention that he was not very tall, Li Anle could pat Xiaocheng's shoulder very easily.Xiao Longlong, who is still young, is very excited. This is a big boss, not only the movie company, but also the boss behind Rongan Electronics.
Relatively speaking, the other people were of less use, but Li Anle was still quite good at taking care of others and chatted with them for a few words. "Thank you for your hard work tomorrow."
The TV station on Hong Kong Island will record and broadcast tomorrow's press conference. Jackie Chan will pay more attention to Asian consumers.
Li Anle got up early the next day and couldn't sleep when he woke up early.
"gentlemen."
"Be quiet."
Li Anle waved his hand to the servant. "Just make me some noodles first."
"Yes, sir."
After a simple breakfast, Li Anle took some exercise.
"Anle." "Fifth uncle, come in quickly. Have you eaten?"
"Eat something simple."
The two chatted for a few words before getting in the car and setting off. The press conference was scheduled for [-] a.m. because the game might take some time.This time, the main products are the handheld game console Rongan Cube Game, the fourth generation collector's edition of the Walkman, and the electronic pet game console.
"boss."
"thanks everyone."
The employees of the American company and the dispatched employees from Hong Kong Island had already arrived. Li Anle called everyone for a brief meeting, and the final preparations for the press conference officially started.
"It's been almost half an hour since the stars entered."
"The gifts given by the guests must be arranged."
Cao Yingzi confirmed the process over and over again, fearing that something would go wrong. Li Anle was most concerned about the competition. "The number of applicants has reached [-]?"
"That's a lot."
"But we still go through a simple screening process."
Cao Yingzi said helplessly. "Too many people."
"Some who are too young or too old, we give gifts..."
Li Anle nodded. Although there were some flaws in what he did, there was nothing he could do about it. "By the way, pick some younger ones and older ones and put them at the front of the field."
"I see."
Thousands of people compete, which requires enough volunteers. Fortunately, Walkman lovers are happy to be volunteers. After all, there is a chance to get a collector's edition of the Walkman. Even if they don't get it, they will get the latest version presented by Rongan Electronics. Product handheld game console.
When the time came to 09:30, celebrities entered the venue one after another, followed by reporters from all walks of life. As expected, celebrities played a big role, and even some reporters from Hong Kong Island came.The entire opening red carpet was more like an awards ceremony, but the highlight came next.
Product introduction, Li Anle arranged for Cao Yingzi. The only thing that made Li Anle jealous about this fifth uncle was that he was tall and handsome. In this regard, Li Anle would never be able to compare with him and only hoped that his son could surpass him.
The big screen is actually similar to the huge screen assembled by closed-circuit television. The specific gameplay of Rongan Cube was shown to the world in Cao Yingzi's hands. The very smooth gameplay made some of the following contestants calm down and excited.
Although the electronic pet was only shown and won a lot of applause, as for the Walkman, it goes without saying that this has long been a hit. What really excited the reporter was the final game, where thousands of people competed.
There were hundreds of referees alone, all of whom were volunteers. As the game progressed, the losers left the field happily holding handheld game consoles.
"It's a luxury."
"Just these products called game consoles are probably worth hundreds of thousands of dollars, right?"
Not only the reporters, but also the guests were shocked by Li Anle's generosity. He already had 100 million U.S. dollars, maybe 200 million U.S. dollars. It's crazy for a celebrity to give away products. The reporters were even more excited and kept taking photos.
The competition went very quickly, with losers leaving one after another and winners coming on stage. In the end, the winner had a house worth more than $[-]. The lawyer went through the formalities on the spot. At this moment, each of the winners was extremely excited and excited.
At the reception after the press conference, Cao Yingzi became the center of attention, and of course those who knew Li Anle were surrounding the young rich man.
“It was such an exciting game.”
"No, it was a successful marketing campaign."
The young founder from Apple said with some emotion, it's really cool, maybe Apple can try it too.
"Congratulations, young man."
Wang Anxiao looked at Li Anle. Originally, he wasn't planning to come. The product launch conference and the competition were just child's play, but he came anyway. One of them was curious about this young Asian rich man who was new to the industry.
Another one is that Li Anle poached Cao Yingzi, whom he liked more. He wanted to see what kind of magic this young man had to poach their company's executives.
"Thank you, Chairman Wang."
Li Anle was a little surprised by Wang An's arrival. As for Young Master Wang, he might have been attracted by the celebrity or the excitement.The reception was quite successful, at least everyone recognized the press conference as a new publicity method.
As for the reporters, Cao Yingzi had already made arrangements, nothing more than red envelopes and gifts.
"Go back to Hong Kong Island immediately."
As soon as the reception was over, Li Anle called people from Hong Kong Island to immediately arrange a flight back to Hong Kong Island and bring back the press conference tape.
"Anle."
"Fifth uncle, do you want to take a rest?"
"No, there are still guests who haven't been sent away yet."
Cao Yingzi's face was red, partly because she drank a lot of wine, and partly because she was really happy. This press conference seems to be a success at least for now. As for the effect, it depends on the subsequent product shipments.
"Anle, tell me, how much goods are you preparing?"
"200 units."
Li Anle made a two million sign, 200 million units. This is only in the United States. Cao Yingzi was stunned. This is so confident. 200 million units. I thought it would be 100 million units at most.